Lewes director Roger Warner says that the club would like to see support of their women’s team become the same kind of ‘weekend habit’ as seen in the men’s game.
Men’s football is very much a fanatical sport which sees fans attend matches religiously week-on-week.
In the case of Lewes’ women’s side, the club have recorded some of the best attendances in the FA Women’s Championship over the last two seasons, although the level of support has not been at a consistent level. Lewes are hoping to maintain and build on some of their impressive crowds in a bid to see the women’s game follow in the footsteps of the men’s game in becoming a continuous ‘weekend habit’ for supporters.
When speaking to FA Women’s Super League Full-Time at a club Q & A session alongside manager Simon Parker, director Warner said “What we are striving for here at Lewes is to create a weekend habit from a fan perspective.
“For us, that is important because its revenue but we also care about the fans and seeing them having a great day out.
“The gates have been really good but we are not yet at the point where football is a weekend habit like the men’s game is, so anything and everything that we can do to create that will be great because what that means is people will return.
“It means that the gates will grow as watching women’s football just becomes a way of life.”
Warner went on to add that Lewes are not trying to pull off any one-off gimmicks to boost crowds, their approach is simply to make their matchday experience one which encourages fans to come back and watch Parker’s side in acton time and time again.
“We price our games the same” added Warner. “We are not running special offers where fans get a free day out which skews the attendance numbers.
“We want to just make this a habit and a regular part of the family’s weekend and by doing that, the gates will grow and the game will kick on.”
Lewes are currently occupying ninth position in the FA Women’s Championship table and they look set for another season in the second tier with no relegation likely due to football in Level 3 having been declared void.