Fans of the Barclays FA Women’s Super League and FA Women’s Championship would be willing to back an online subscription service to support their clubs during the pandemic according to the results of an exclusive FA Women’s Super League Full-Time fan poll.
With Covid-19 restrictions having been increased by the UK Government this week, the prospect of the return of fans to stadiums seems more unlikely than ever.
Almost 1,000 fans attended West Ham United’s recent Barclays FA Women’s Super League fixture against Arsenal in a pilot event for the return of fans but further trials have been paused with the number of Covid-19 infections on the increase.
It could be a long, hard winter for many of our Barclays FA Women’s Super League and FA Women’s Championship clubs and there is a question over how some of those clubs will make enough money to survive. One option could be to consider an online subscription service to behind-the-scenes video content while this could also include matches which are not available for live streaming on the FA Player. We wondered what fans would think of this possible short term solution and we asked for their views in an exclusive Twitter poll.
Just 11.5% voted that they would be not interested in an online subscription package. Of those who are keen to access online content, most would be willing to spend up to £10 per month for a subscription while there were many other who would donate up to £20 and even more to the cause.
POLL: If behind-closed-doors is to continue for six months, how much would be you be willing to pay for a monthly online video subscription service to your club’s comprehensive behind-the-scenes content plus any games not on free-to-air? #FAWSL #FAWC
— FAWSL Full-Time (@FAWSLFT) September 23, 2020
Despite there being real hope just a couple of weeks ago for the return of fans next month, this will now almost certainly not happen. Worst case scenario, football could continue to be staged behind-closed-doors for months and that may produce the need for clubs to really think outside of the box to generate vital income.